/* =========================================================
   Be Bold with AI — multi-page site styles
   Palette: cream, ivory, brushed gold, deep navy
   Type:    Fraunces (display serif), Inter (body sans)
   ========================================================= */

:root {
  /* palette */
  --cream:        #F6EFE1;
  --cream-2:      #EFE6D2;
  --ivory:        #FBF6EB;
  --navy:         #16233F;
  --navy-2:       #1F2E4E;
  --navy-soft:    #354869;
  --gold:         #B78A2E;
  --gold-2:       #8E6A20;
  --gold-warm:    #D6A94A;
  --rose:         #E7B7B0;
  --rule:         rgba(22, 35, 63, 0.14);
  --rule-soft:    rgba(22, 35, 63, 0.08);

  /* type */
  --font-display: 'Fraunces', 'Cormorant Garamond', ui-serif, Georgia, serif;
  --font-body:    'Inter', system-ui, -apple-system, 'Segoe UI', sans-serif;

  /* rhythm */
  --wrap:      1320px;
  --gap-1: 0.25rem;
  --gap-2: 0.5rem;
  --gap-3: 0.75rem;
  --gap-4: 1rem;
  --gap-6: 1.5rem;
  --gap-8: 2rem;
  --gap-10: 2.5rem;
  --gap-12: 3rem;
  --gap-16: 4rem;
  --gap-24: 6rem;

  --radius-sm: 6px;
  --radius:    14px;
  --radius-lg: 24px;

  --shadow-sm: 0 1px 2px rgba(22, 35, 63, 0.06);
  --shadow:    0 12px 28px -18px rgba(22, 35, 63, 0.35);
}

* { box-sizing: border-box; }

html, body {
  margin: 0;
  padding: 0;
  background: var(--cream);
  color: var(--navy);
  font-family: var(--font-body);
  font-size: 17px;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

img { max-width: 100%; display: block; }

.skip-link {
  position: fixed;
  left: 1rem;
  top: 1rem;
  z-index: 1000;
  transform: translateY(-200%);
  padding: 0.7rem 1rem;
  background: var(--navy);
  color: var(--ivory);
  border-radius: var(--radius-sm);
}
.skip-link:focus { transform: translateY(0); color: var(--ivory); }

/* Keep closed mobile menus out of the layout and landing-page links visible. */
@media (max-width:1100px) {
  .site-header nav:not(.open):not(.lp-nav) { display:none; }
  .site-header nav.lp-nav {
    position:static; transform:none; width:auto; height:auto;
    padding:0; background:none; box-shadow:none; display:flex;
    flex-direction:row; gap:1rem; overflow:visible;
  }
}
@media (max-width:760px) {
  .hero-grid>*,
  .shop-tier>*,
  .hero-copy,
  .shop-tier-body { min-width:0; }
  .btn { max-width:100%; white-space:normal!important; text-align:center; }
}

a {
  color: inherit;
  text-decoration: none;
  transition: color .2s ease, opacity .2s ease;
}

a:hover { color: var(--gold-2); }

.wrap {
  width: 100%;
  max-width: var(--wrap);
  margin: 0 auto;
  padding: 0 clamp(1.25rem, 3vw, 2rem);
}

/* ---------- Header ---------- */

.site-header {
  position: sticky;
  top: 0;
  z-index: 40;
  background: rgba(246, 239, 225, 0.88);
  backdrop-filter: saturate(1.2) blur(10px);
  -webkit-backdrop-filter: saturate(1.2) blur(10px);
  transition: box-shadow .3s ease, background .3s ease;
}

.site-header.is-scrolled {
  box-shadow: 0 1px 0 var(--rule-soft), 0 6px 18px -12px rgba(22, 35, 63, 0.25);
  background: rgba(246, 239, 225, 0.96);
}

.header-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: var(--gap-6);
  padding-top: 2px;
  padding-bottom: 2px;
  transition: padding .3s ease;
}
.site-header.is-scrolled .header-inner {
  padding-top: 2px;
  padding-bottom: 2px;
}

.brand img {
  height: 280px;
  width: auto;
  transition: height .3s ease;
}
.site-header.is-scrolled .brand img { height: 160px; }

.site-header nav {
  display: flex;
  gap: var(--gap-6);
  align-items: center;
}
.site-header nav a {
  font-size: 15px;
  font-weight: 500;
  letter-spacing: .01em;
  color: var(--navy);
  padding: 6px 0;
  border-bottom: 2px solid transparent;
  white-space: nowrap;
}
.site-header nav a:hover { color: var(--navy); border-bottom-color: var(--gold); }
.site-header nav a.active { color: var(--navy); border-bottom-color: var(--gold); }

/* Mobile menu button */
.menu-toggle {
  position: relative;
  z-index: 2;
  display: none;
  background: none;
  border: 0;
  padding: 8px;
  cursor: pointer;
  color: var(--navy);
}
.menu-toggle svg { width: 28px; height: 28px; }

@media (max-width: 1100px) {
  .brand img { height: 120px; }
  .site-header.is-scrolled .brand img { height: 90px; }
  .site-header nav {
    position: fixed;
    top: 0; right: 0;
    height: 100vh;
    width: 78%;
    max-width: 340px;
    background: var(--ivory);
    flex-direction: column;
    align-items: flex-start;
    padding: 100px 32px 32px;
    box-shadow: -20px 0 40px -20px rgba(22, 35, 63, 0.3);
    transform: translateX(100%);
    transition: transform .3s ease;
  }
  .site-header nav.open { transform: translateX(0); }
  .site-header nav a { font-size: 20px; padding: 8px 0; }
  .menu-toggle { display: inline-flex; }
  .header-cta { display: none; }
}

/* ---------- Buttons ---------- */

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: .5rem;
  padding: 20px 32px;
  border-radius: 999px;
  font-family: var(--font-body);
  font-weight: 600;
  font-size: 17px;
  letter-spacing: .01em;
  border: 2px solid transparent;
  cursor: pointer;
  white-space: nowrap;
  transition: transform .15s ease, box-shadow .2s ease, background .2s ease, color .2s ease, border-color .2s ease;
}

.btn-sm { padding: 12px 20px; font-size: 15px; }
.btn-lg { padding: 24px 40px; font-size: 19px; }

.btn-primary {
  background: var(--navy);
  color: var(--ivory);
}
.btn-primary:hover {
  background: var(--navy-2);
  color: var(--ivory);
  transform: translateY(-1px);
  box-shadow: var(--shadow);
}

.btn-gold {
  background: var(--gold-warm);
  color: var(--navy);
}
.btn-gold:hover {
  background: #E4BA5D;
  color: var(--navy);
  transform: translateY(-1px);
  box-shadow: var(--shadow);
}

.btn-ghost {
  background: transparent;
  color: var(--navy);
  border-color: var(--navy);
}
.btn-ghost:hover {
  background: var(--navy);
  color: var(--ivory);
}

/* ---------- Type utilities ---------- */

.eyebrow {
  display: inline-block;
  font-family: var(--font-body);
  font-size: 13px;
  font-weight: 600;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: var(--gold-2);
  margin-bottom: var(--gap-4);
}

.eyebrow-on-navy {
  color: var(--gold-warm);
}

.gold-italic {
  font-style: italic;
  color: var(--gold-2);
  font-weight: 500;
}

.visually-hidden {
  position: absolute; width: 1px; height: 1px;
  padding: 0; margin: -1px; overflow: hidden;
  clip: rect(0,0,0,0); border: 0;
}

/* ---------- Section head ---------- */

.section-head {
  max-width: 760px;
  margin-bottom: var(--gap-12);
}
.section-head h2 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(2.25rem, 4.5vw, 3.5rem);
  line-height: 1.08;
  letter-spacing: -0.015em;
  margin: 0 0 var(--gap-4) 0;
}
.section-head .section-lede {
  font-size: 19px;
  color: var(--navy-soft);
  margin: 0;
  max-width: 60ch;
  line-height: 1.55;
}

/* ---------- HERO (Home page) ---------- */

.hero {
  padding: clamp(3.5rem, 8vw, 7rem) 0 clamp(3rem, 6vw, 5rem);
}
.hero-grid {
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  gap: clamp(2rem, 5vw, 5rem);
  align-items: center;
}
.hero-copy .hero-title {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(3.25rem, 7.5vw, 6rem);
  line-height: 1.0;
  letter-spacing: -0.025em;
  margin: 0 0 var(--gap-6) 0;
}
.hero-sub {
  font-size: clamp(19px, 1.6vw, 22px);
  color: var(--navy-soft);
  max-width: 48ch;
  margin: 0 0 var(--gap-10) 0;
  line-height: 1.55;
}

.hero-ctas {
  display: flex;
  gap: var(--gap-4);
  flex-wrap: wrap;
  margin-bottom: var(--gap-10);
}

.hero-badges {
  list-style: none;
  padding: 0;
  margin: 0;
  display: flex;
  flex-wrap: wrap;
  gap: var(--gap-6);
}
.hero-badges li {
  font-size: 15px;
  color: var(--navy-soft);
  padding-left: 20px;
  position: relative;
  letter-spacing: .01em;
}
.hero-badges li::before {
  content: "";
  position: absolute;
  left: 0; top: 9px;
  width: 10px; height: 10px;
  border-radius: 50%;
  background: var(--gold);
}

.hero-figure {
  margin: 0;
  border-radius: var(--radius-lg);
  overflow: hidden;
  box-shadow: 0 40px 80px -50px rgba(22, 35, 63, 0.45);
}
.hero-figure img {
  width: 100%;
  height: 100%;
  aspect-ratio: 4/3;
  object-fit: cover;
}

@media (max-width: 900px) {
  .hero-grid { grid-template-columns: 1fr; }
  .hero-figure { order: -1; }
}

/* ---------- Page hero (interior pages) ---------- */

.page-hero {
  padding: clamp(3rem, 6vw, 5rem) 0 clamp(2rem, 4vw, 3.5rem);
  border-bottom: 1px solid var(--rule-soft);
}
.page-hero-inner {
  max-width: 820px;
}
.page-hero h1 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(2.5rem, 5.5vw, 4.25rem);
  line-height: 1.05;
  letter-spacing: -0.02em;
  margin: 0 0 var(--gap-6);
}
.page-hero .lede {
  font-size: clamp(18px, 1.5vw, 21px);
  color: var(--navy-soft);
  max-width: 62ch;
  margin: 0;
  line-height: 1.55;
}

/* ---------- Values strip ---------- */

.values {
  border-top: 1px solid var(--rule-soft);
  border-bottom: 1px solid var(--rule-soft);
  padding: clamp(3rem, 5vw, 4.5rem) 0;
  background: var(--cream-2);
}
.values-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(1.75rem, 4vw, 3rem);
}
.value h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 26px;
  margin: 10px 0 8px 0;
  letter-spacing: -0.01em;
}
.value p {
  font-size: 17px;
  color: var(--navy-soft);
  margin: 0;
  max-width: 44ch;
  line-height: 1.55;
}
.value-num {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 22px;
  color: var(--gold-2);
}

@media (max-width: 760px) {
  .values-grid { grid-template-columns: 1fr; }
}

/* ---------- Modules grid ---------- */

.modules {
  padding: clamp(4rem, 8vw, 7rem) 0;
}

.module-list {
  list-style: none;
  padding: 0;
  margin: 0;
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--rule);
  border: 1px solid var(--rule);
  border-radius: var(--radius-lg);
  overflow: hidden;
}

.module {
  background: var(--ivory);
  padding: clamp(1.75rem, 3vw, 2.5rem);
  position: relative;
  display: flex;
  flex-direction: column;
  gap: var(--gap-4);
  transition: background .2s ease;
}
.module:hover { background: #FDFAF3; }

.module-tag {
  display: flex;
  align-items: center;
  gap: var(--gap-3);
  color: var(--navy-soft);
}
.mod-num {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 17px;
  color: var(--gold-2);
  letter-spacing: .02em;
}
.mod-kicker {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: .16em;
  text-transform: uppercase;
  color: var(--navy-soft);
}

.module h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(1.7rem, 2.4vw, 2.1rem);
  line-height: 1.1;
  letter-spacing: -0.01em;
  margin: 0;
}
.module h3 .bold-word {
  color: var(--gold-2);
  font-weight: 600;
  letter-spacing: .01em;
}

.module .mod-tag {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 18px;
  color: var(--navy);
  margin: 0;
}
.module > p:last-child {
  font-size: 16px;
  color: var(--navy-soft);
  margin: 0;
  line-height: 1.6;
}

.module.flagship {
  background: var(--navy);
  color: var(--ivory);
}
.module.flagship .mod-kicker,
.module.flagship .module-tag { color: rgba(251, 246, 235, 0.7); }
.module.flagship .mod-num,
.module.flagship h3 .bold-word { color: var(--gold-warm); }
.module.flagship .mod-tag { color: var(--ivory); }
.module.flagship > p:last-child { color: rgba(251, 246, 235, 0.82); }

.module.community {
  background: linear-gradient(135deg, var(--cream-2), var(--ivory));
}

.module.module-callout {
  background: var(--navy);
  color: var(--ivory);
  padding: 44px 40px;
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: 18px;
  position: relative;
  overflow: hidden;
}
.module.module-callout::before {
  content: "";
  position: absolute;
  inset: 0;
  background: radial-gradient(circle at 20% 10%, rgba(214, 169, 74, 0.14), transparent 55%);
  pointer-events: none;
}
.callout-mark {
  font-family: var(--font-display);
  font-size: 96px;
  line-height: .7;
  color: var(--gold-warm);
  margin: 0;
  opacity: .9;
}
.callout-quote {
  font-family: var(--font-display);
  font-size: 22px;
  line-height: 1.35;
  color: var(--ivory);
  font-weight: 400;
  margin: 0;
  font-style: italic;
}
.callout-attrib {
  font-family: var(--font-body);
  font-size: 12px;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: var(--gold-warm);
  margin: 0;
  font-weight: 600;
}
.module.module-image {
  padding: 0;
  position: relative;
  min-height: 100%;
  overflow: hidden;
}
.module.module-image img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
}
.module.community .mod-num,
.module.community h3 .bold-word { color: var(--gold-2); }

.flag-pill {
  position: absolute;
  top: 20px; right: 20px;
  background: var(--gold-warm);
  color: var(--navy);
  font-size: 11px;
  font-weight: 700;
  letter-spacing: .14em;
  text-transform: uppercase;
  padding: 6px 12px;
  border-radius: 999px;
}
.community-pill {
  background: var(--navy);
  color: var(--gold-warm);
}

/* ---------- Community Feature block (BOLD Circle) ---------- */

.community-feature {
  margin-top: 2.5rem;
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  gap: 0;
  background: linear-gradient(135deg, var(--cream-2), var(--ivory));
  border: 1px solid rgba(22, 35, 63, 0.08);
  border-radius: 24px;
  overflow: hidden;
  box-shadow: 0 8px 30px rgba(22, 35, 63, 0.06);
}
.community-feature-media {
  position: relative;
  min-height: 380px;
  overflow: hidden;
}
.community-feature-media img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
}
.community-feature-body {
  position: relative;
  padding: 40px 44px 44px;
  display: flex;
  flex-direction: column;
  gap: 14px;
}
.community-feature-body .module-tag {
  display: flex;
  align-items: baseline;
  gap: 12px;
  margin-bottom: 2px;
}
.community-feature-body .mod-num {
  font-family: var(--font-display);
  font-size: 34px;
  color: var(--gold-2);
  font-weight: 600;
  line-height: 1;
}
.community-feature-body .mod-kicker {
  font-family: var(--font-body);
  font-size: 11px;
  font-weight: 700;
  letter-spacing: .18em;
  text-transform: uppercase;
  color: var(--gold-2);
}
.community-feature-body h3 {
  font-family: var(--font-display);
  font-size: 42px;
  line-height: 1.05;
  color: var(--navy);
  margin: 0;
}
.community-feature-body h3 .bold-word { color: var(--gold-2); }
.community-feature-body .flag-pill {
  position: absolute;
  top: 24px;
  right: 24px;
}
.community-feature-tag {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 20px;
  color: var(--navy);
  opacity: .85;
  margin: 0;
}
.community-feature-body > p {
  font-size: 16px;
  line-height: 1.65;
  color: var(--navy);
  opacity: .82;
  margin: 0;
}
.community-perks {
  list-style: none;
  padding: 0;
  margin: 8px 0 0;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 10px 20px;
}
.community-perks li {
  position: relative;
  padding-left: 22px;
  font-size: 14px;
  color: var(--navy);
  line-height: 1.4;
}
.community-perks li::before {
  content: "";
  position: absolute;
  left: 0; top: 8px;
  width: 8px; height: 8px;
  border-radius: 50%;
  background: var(--gold-warm);
}

@media (max-width: 900px) {
  .community-feature {
    grid-template-columns: 1fr;
  }
  .community-feature-media {
    min-height: 260px;
  }
  .community-feature-body {
    padding: 28px 24px 32px;
  }
  .community-feature-body h3 { font-size: 32px; }
  .community-perks { grid-template-columns: 1fr; }
}

@media (max-width: 960px) {
  .module-list { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 620px) {
  .module-list { grid-template-columns: 1fr; }
  .flag-pill { top: 16px; right: 16px; }
}

/* ---------- Approach ---------- */

.approach {
  background: var(--cream-2);
  padding: clamp(4rem, 7vw, 6rem) 0;
  border-top: 1px solid var(--rule-soft);
  border-bottom: 1px solid var(--rule-soft);
}
.approach-grid {
  display: grid;
  grid-template-columns: 1fr 1.05fr;
  gap: clamp(2rem, 5vw, 4.5rem);
  align-items: center;
}
.approach-figure {
  margin: 0;
  border-radius: var(--radius-lg);
  overflow: hidden;
  box-shadow: 0 40px 80px -50px rgba(22, 35, 63, 0.4);
}
.approach-figure img {
  width: 100%;
  aspect-ratio: 3/4;
  object-fit: cover;
}
.approach-copy h2 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(2.25rem, 4.2vw, 3.2rem);
  line-height: 1.1;
  letter-spacing: -0.015em;
  margin: 0 0 var(--gap-6) 0;
}
.approach-copy p {
  font-size: 18px;
  color: var(--navy-soft);
  margin: 0 0 var(--gap-4) 0;
  max-width: 56ch;
  line-height: 1.6;
}
.approach-copy blockquote {
  margin: var(--gap-8) 0 0 0;
  padding: var(--gap-6) 0 0 var(--gap-6);
  border-left: 3px solid var(--gold);
}
.approach-copy blockquote p {
  font-family: var(--font-display);
  font-style: italic;
  font-size: clamp(1.2rem, 1.7vw, 1.45rem);
  color: var(--navy);
  margin: 0 0 var(--gap-3) 0;
  line-height: 1.45;
}
.approach-copy blockquote cite {
  font-style: normal;
  font-size: 13px;
  letter-spacing: .12em;
  text-transform: uppercase;
  color: var(--navy-soft);
}

@media (max-width: 900px) {
  .approach-grid { grid-template-columns: 1fr; }
}

/* ---------- For you (personas) ---------- */

.for-you {
  padding: clamp(4rem, 8vw, 7rem) 0;
}
.persona-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(1.5rem, 3vw, 2.5rem);
}
.persona {
  padding: var(--gap-8) var(--gap-6);
  border-top: 2px solid var(--navy);
}
.persona h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 26px;
  margin: 0 0 var(--gap-3) 0;
  letter-spacing: -0.01em;
}
.persona p {
  font-size: 16px;
  color: var(--navy-soft);
  margin: 0;
  line-height: 1.6;
}

@media (max-width: 800px) {
  .persona-grid { grid-template-columns: 1fr; }
}

/* ---------- Pricing ---------- */

.pricing {
  padding: clamp(4rem, 8vw, 7rem) 0;
}
.pricing-head {
  text-align: center;
  margin-left: auto;
  margin-right: auto;
}
.pricing-head .section-lede {
  margin-left: auto;
  margin-right: auto;
}

.pricing-grid {
  display: grid;
  grid-template-columns: 1.05fr 1fr;
  gap: var(--gap-8);
  align-items: stretch;
  margin-bottom: var(--gap-12);
}

.price-card {
  background: var(--ivory);
  border: 1px solid var(--rule);
  border-radius: var(--radius-lg);
  padding: clamp(2rem, 3vw, 2.75rem);
  display: flex;
  flex-direction: column;
  gap: var(--gap-4);
  position: relative;
}
.price-card--main {
  background: var(--navy);
  color: var(--ivory);
  border-color: var(--navy);
  box-shadow: 0 40px 80px -50px rgba(22, 35, 63, 0.5);
}
.price-card--main::before {
  content: "";
  position: absolute;
  inset: 0;
  border-radius: var(--radius-lg);
  background:
    radial-gradient(circle at 15% 0%, rgba(214, 169, 74, 0.14), transparent 45%),
    radial-gradient(circle at 95% 100%, rgba(214, 169, 74, 0.08), transparent 40%);
  pointer-events: none;
}
.price-card > * { position: relative; z-index: 1; }

.price-eyebrow {
  display: inline-block;
  font-size: 12px;
  font-weight: 600;
  letter-spacing: .16em;
  text-transform: uppercase;
  color: var(--gold-2);
}
.price-card--main .price-eyebrow { color: var(--gold-warm); }

.price-amount {
  display: flex;
  align-items: baseline;
  gap: 6px;
  margin: var(--gap-2) 0 var(--gap-2);
}
.price-amount .currency {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 32px;
  color: inherit;
  opacity: .7;
}
.price-amount .amount {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(4.5rem, 7.5vw, 6rem);
  line-height: 1;
  letter-spacing: -0.02em;
}
.price-amount .per {
  font-size: 16px;
  color: var(--navy-soft);
  margin-left: 6px;
  align-self: end;
  padding-bottom: 14px;
}
.price-card--main .price-amount .per { color: rgba(251, 246, 235, 0.65); }

.price-lede {
  font-size: 18px;
  color: var(--navy-soft);
  margin: 0 0 var(--gap-4);
  max-width: 38ch;
  line-height: 1.55;
}
.price-card--main .price-lede { color: rgba(251, 246, 235, 0.85); }

.price-list {
  list-style: none;
  padding: 0;
  margin: 0 0 var(--gap-6);
  display: flex;
  flex-direction: column;
  gap: var(--gap-3);
  flex-grow: 1;
}
.price-list li {
  position: relative;
  padding-left: 28px;
  font-size: 16px;
  line-height: 1.55;
}
.price-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 8px;
  width: 16px;
  height: 9px;
  border-left: 2px solid var(--gold);
  border-bottom: 2px solid var(--gold);
  transform: rotate(-45deg);
}
.price-card--main .price-list li::before {
  border-color: var(--gold-warm);
}

.btn-wide {
  width: 100%;
  padding: 20px 22px;
}
.price-card--main .btn-primary {
  background: var(--gold-warm);
  color: var(--navy);
}
.price-card--main .btn-primary:hover {
  background: #E4BA5D;
  color: var(--navy);
}

.price-fine {
  margin: 0;
  font-size: 13px;
  text-align: center;
  color: rgba(251, 246, 235, 0.7);
}
.price-note {
  margin: auto 0 0;
  font-size: 14px;
  color: var(--navy-soft);
  font-style: italic;
  padding-top: var(--gap-4);
  border-top: 1px solid var(--rule);
}

.referral-card {
  background: var(--cream-2);
  border: 1px solid var(--rule);
  border-radius: var(--radius-lg);
  padding: clamp(2rem, 4vw, 3rem);
  position: relative;
  overflow: hidden;
}
.referral-card::after {
  content: "$";
  position: absolute;
  right: -30px;
  top: -60px;
  font-family: var(--font-display);
  font-style: italic;
  font-size: 320px;
  color: rgba(183, 138, 46, 0.08);
  line-height: 1;
  pointer-events: none;
}
.referral-copy { position: relative; z-index: 1; max-width: 68ch; }
.referral-copy .eyebrow {
  color: var(--gold-2);
  margin-bottom: var(--gap-3);
}
.referral-copy h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(1.8rem, 3vw, 2.4rem);
  line-height: 1.1;
  letter-spacing: -0.01em;
  margin: 0 0 var(--gap-4);
  color: var(--navy);
}
.referral-copy p {
  font-size: 18px;
  color: var(--navy-soft);
  margin: 0 0 var(--gap-6);
  line-height: 1.55;
}
.referral-facts {
  list-style: none;
  padding: 0;
  margin: 0 0 var(--gap-6);
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--gap-4);
}
.referral-facts li {
  padding: var(--gap-4) 0;
  border-top: 1px solid var(--rule);
  font-size: 16px;
  color: var(--navy);
}
.referral-facts .ref-num {
  display: block;
  font-family: var(--font-display);
  font-style: italic;
  color: var(--gold-2);
  font-size: 16px;
  margin-bottom: 4px;
  letter-spacing: .02em;
}
.referral-highlight {
  display: inline-block;
  background: var(--gold-warm);
  color: var(--navy);
  padding: 4px 12px;
  border-radius: 999px;
  font-family: var(--font-body);
  font-weight: 600;
  font-size: 13px;
  letter-spacing: .06em;
  text-transform: uppercase;
  margin-bottom: var(--gap-4);
}
.referral-fine {
  margin: 0;
  font-size: 13px;
  color: var(--navy-soft);
  letter-spacing: .04em;
}

@media (max-width: 900px) {
  .pricing-grid { grid-template-columns: 1fr; }
  .referral-facts { grid-template-columns: 1fr; gap: 0; }
  .referral-facts li { padding: var(--gap-3) 0; }
}

/* ---------- FAQ ---------- */

.faq {
  background: var(--cream-2);
  padding: clamp(4rem, 7vw, 6rem) 0;
  border-top: 1px solid var(--rule-soft);
  border-bottom: 1px solid var(--rule-soft);
}
.faq-wrap {
  display: grid;
  grid-template-columns: 1fr 1.4fr;
  gap: clamp(2rem, 5vw, 4rem);
  align-items: start;
}
.faq-head { margin-bottom: 0; }
.faq-list {
  border-top: 1px solid var(--rule);
}
.faq-list details {
  border-bottom: 1px solid var(--rule);
  padding: var(--gap-6) 0;
}
.faq-list summary {
  list-style: none;
  cursor: pointer;
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(1.15rem, 1.5vw, 1.35rem);
  color: var(--navy);
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: var(--gap-4);
}
.faq-list summary::-webkit-details-marker { display: none; }
.faq-list summary::after {
  content: "+";
  font-family: var(--font-body);
  font-weight: 400;
  color: var(--gold-2);
  font-size: 26px;
  transition: transform .2s ease;
}
.faq-list details[open] summary::after {
  content: "–";
  transform: translateY(-1px);
}
.faq-list details p {
  margin: var(--gap-4) 0 0 0;
  color: var(--navy-soft);
  max-width: 62ch;
  font-size: 17px;
  line-height: 1.6;
}

/* Full FAQ page variant */
.faq-page .faq-wrap { grid-template-columns: 1fr; }
.faq-page .faq-head { margin-bottom: var(--gap-8); }

@media (max-width: 880px) {
  .faq-wrap { grid-template-columns: 1fr; }
}

/* ---------- CTA ---------- */

.cta {
  padding: clamp(3rem, 6vw, 5rem) 0 clamp(4rem, 8vw, 7rem);
}
.cta-card {
  background: var(--navy);
  color: var(--ivory);
  border-radius: var(--radius-lg);
  padding: clamp(2.5rem, 5vw, 4.5rem);
  text-align: center;
  position: relative;
  overflow: hidden;
}
.cta-card::before {
  content: "";
  position: absolute;
  inset: 0;
  background:
    radial-gradient(circle at 20% 0%, rgba(214, 169, 74, 0.16), transparent 45%),
    radial-gradient(circle at 90% 100%, rgba(214, 169, 74, 0.10), transparent 40%);
  pointer-events: none;
}
.cta-card > * { position: relative; }

.cta-card h2 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(2.25rem, 4.2vw, 3.2rem);
  line-height: 1.1;
  margin: 0 0 var(--gap-4) 0;
  letter-spacing: -0.015em;
}
.cta-card > p {
  color: rgba(251, 246, 235, 0.82);
  max-width: 54ch;
  margin: 0 auto var(--gap-8);
  font-size: 18px;
  line-height: 1.55;
}
.cta-buttons {
  display: inline-flex;
  gap: var(--gap-4);
  flex-wrap: wrap;
  justify-content: center;
}
.fine-print {
  margin: var(--gap-6) 0 0 0;
  font-size: 12px;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: rgba(251, 246, 235, 0.55);
}

/* ---------- Shop page ---------- */

.shop {
  padding: clamp(3rem, 6vw, 5rem) 0 clamp(4rem, 8vw, 7rem);
}
.shop-grid {
  display: grid;
  grid-template-columns: 1.15fr 1fr;
  gap: clamp(2rem, 5vw, 4.5rem);
  align-items: start;
}
.shop-summary {
  background: var(--ivory);
  border: 1px solid var(--rule);
  border-radius: var(--radius-lg);
  padding: clamp(2rem, 3vw, 2.5rem);
  position: sticky;
  top: 120px;
}
.shop-summary h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 26px;
  margin: 0 0 var(--gap-4);
  letter-spacing: -0.01em;
}
.summary-line {
  display: flex;
  justify-content: space-between;
  padding: 12px 0;
  border-bottom: 1px solid var(--rule);
  font-size: 16px;
}
.summary-line:last-of-type { border-bottom: 0; }
.summary-line span:last-child { font-weight: 600; color: var(--navy); }
.summary-total {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  padding: var(--gap-4) 0;
  border-top: 2px solid var(--navy);
  margin-top: var(--gap-3);
}
.summary-total .amount {
  font-family: var(--font-display);
  font-size: 40px;
  font-weight: 500;
  letter-spacing: -0.02em;
}
.summary-note {
  font-size: 14px;
  color: var(--navy-soft);
  margin: var(--gap-4) 0 var(--gap-6);
  font-style: italic;
}

.package-list {
  display: flex;
  flex-direction: column;
  gap: var(--gap-6);
}
.package {
  background: var(--ivory);
  border: 2px solid var(--rule);
  border-radius: var(--radius-lg);
  padding: clamp(1.75rem, 3vw, 2.5rem);
  position: relative;
  transition: border-color .2s ease, transform .2s ease;
}
.package.selected {
  border-color: var(--gold);
  background: #FDFAF3;
}
.package-head {
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  gap: var(--gap-4);
  margin-bottom: var(--gap-3);
  flex-wrap: wrap;
}
.package h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(1.6rem, 2.3vw, 2rem);
  margin: 0;
  letter-spacing: -0.01em;
}
.package-price {
  font-family: var(--font-display);
  font-size: 28px;
  font-weight: 500;
  color: var(--gold-2);
  letter-spacing: -0.01em;
}
.package p {
  font-size: 16px;
  color: var(--navy-soft);
  margin: 0 0 var(--gap-4);
  line-height: 1.55;
}
.package-pill {
  display: inline-block;
  background: var(--gold-warm);
  color: var(--navy);
  padding: 4px 12px;
  border-radius: 999px;
  font-size: 11px;
  font-weight: 700;
  letter-spacing: .14em;
  text-transform: uppercase;
  margin-bottom: var(--gap-3);
}

@media (max-width: 900px) {
  .shop-grid { grid-template-columns: 1fr; }
  .shop-summary { position: static; }
}

/* ---------- About page ---------- */

.founders-photo {
  padding: clamp(2rem, 4vw, 3.5rem) 0 0;
}
.founders-figure {
  margin: 0;
  max-width: 900px;
  margin-inline: auto;
}
.founders-figure img {
  width: 100%;
  height: auto;
  display: block;
  border-radius: 12px;
  box-shadow: 0 20px 60px -30px rgba(20, 30, 60, 0.35);
}
.founders-figure figcaption {
  margin-top: 0.9rem;
  text-align: center;
  font-size: 0.9rem;
  color: var(--muted, #6b6b6b);
  font-style: italic;
}

.about {
  padding: clamp(3rem, 6vw, 5rem) 0 clamp(4rem, 7vw, 6rem);
}
.about-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: clamp(2rem, 4vw, 3.5rem);
  max-width: 820px;
}
.about-grid h2 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(2rem, 3.5vw, 2.75rem);
  line-height: 1.1;
  margin: 0 0 var(--gap-4);
  letter-spacing: -0.015em;
}
.about-grid p {
  font-size: 18px;
  color: var(--navy-soft);
  line-height: 1.65;
  margin: 0 0 var(--gap-4);
  max-width: 62ch;
}
.founders {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(2rem, 4vw, 3rem);
  padding-top: var(--gap-8);
  border-top: 1px solid var(--rule);
}
.founder h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 28px;
  margin: 0 0 var(--gap-2);
  letter-spacing: -0.01em;
}
.founder .founder-role {
  font-size: 13px;
  font-weight: 600;
  letter-spacing: .14em;
  text-transform: uppercase;
  color: var(--gold-2);
  margin: 0 0 var(--gap-4);
}
.founder p {
  font-size: 16px;
  line-height: 1.6;
  color: var(--navy-soft);
  margin: 0;
}

@media (max-width: 720px) {
  .founders { grid-template-columns: 1fr; }
}

/* ---------- Contact page ---------- */

.contact {
  padding: clamp(3rem, 6vw, 5rem) 0 clamp(4rem, 7vw, 6rem);
}
.contact-grid {
  display: grid;
  grid-template-columns: 1fr 1.3fr;
  gap: clamp(2rem, 5vw, 4rem);
  align-items: start;
}
.contact-side h2 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(1.8rem, 3vw, 2.4rem);
  margin: 0 0 var(--gap-4);
  line-height: 1.1;
  letter-spacing: -0.01em;
}
.contact-side p {
  font-size: 17px;
  line-height: 1.6;
  color: var(--navy-soft);
  margin: 0 0 var(--gap-4);
}

.contact-form {
  background: var(--ivory);
  border: 1px solid var(--rule);
  border-radius: var(--radius-lg);
  padding: clamp(2rem, 3.5vw, 3rem);
  display: flex;
  flex-direction: column;
  gap: var(--gap-5, 1.25rem);
}
.form-row {
  display: flex;
  flex-direction: column;
  gap: 6px;
}
.form-row label {
  font-size: 13px;
  font-weight: 600;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: var(--navy);
}
.form-row input,
.form-row select,
.form-row textarea {
  font: inherit;
  font-size: 16px;
  padding: 14px 16px;
  border: 1px solid var(--rule);
  border-radius: 10px;
  background: var(--cream);
  color: var(--navy);
  outline: none;
  transition: border-color .15s ease, box-shadow .15s ease;
}
.form-row input:focus,
.form-row select:focus,
.form-row textarea:focus {
  border-color: var(--gold);
  box-shadow: 0 0 0 3px rgba(183, 138, 46, 0.18);
}
.form-row textarea { min-height: 140px; resize: vertical; }
.contact-form .btn { align-self: flex-start; margin-top: var(--gap-3); }

.form-success {
  margin-top: var(--gap-4);
  padding: var(--gap-4) var(--gap-6);
  background: rgba(183, 138, 46, 0.12);
  border-left: 3px solid var(--gold);
  border-radius: 0 10px 10px 0;
  color: var(--navy);
  font-family: var(--font-display);
  font-style: italic;
  font-size: 18px;
}

@media (max-width: 820px) {
  .contact-grid { grid-template-columns: 1fr; }
}

/* ---------- Login page ---------- */

.login-page {
  min-height: 60vh;
  padding: clamp(4rem, 8vw, 7rem) 0;
  display: flex;
  align-items: center;
}
.login-card {
  background: var(--ivory);
  border: 1px solid var(--rule);
  border-radius: var(--radius-lg);
  padding: clamp(2.5rem, 5vw, 4rem);
  max-width: 640px;
  margin: 0 auto;
  text-align: center;
  box-shadow: 0 40px 80px -50px rgba(22, 35, 63, 0.35);
}
.login-card h1 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(2rem, 3.5vw, 2.75rem);
  margin: 0 0 var(--gap-4);
  letter-spacing: -0.015em;
}
.login-card p {
  font-size: 17px;
  color: var(--navy-soft);
  line-height: 1.6;
  margin: 0 0 var(--gap-6);
}
.login-card .btn { margin: var(--gap-2); }
.login-features {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: var(--gap-4);
  margin: var(--gap-8) 0 var(--gap-6);
  text-align: left;
}
.login-feature {
  padding: var(--gap-4);
  background: var(--cream);
  border-radius: 12px;
  font-size: 15px;
  color: var(--navy);
}
.login-feature strong {
  display: block;
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 18px;
  margin-bottom: 4px;
}

@media (max-width: 620px) {
  .login-features { grid-template-columns: 1fr; }
}

/* ---------- Legal pages ---------- */

.legal {
  padding: clamp(3rem, 6vw, 5rem) 0 clamp(4rem, 7vw, 6rem);
}
.legal-body {
  max-width: 780px;
}
.legal-body h2 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 26px;
  margin: var(--gap-10) 0 var(--gap-3);
  letter-spacing: -0.01em;
}
.legal-body h2:first-of-type { margin-top: 0; }
.legal-body h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 20px;
  margin: var(--gap-6) 0 var(--gap-2);
}
.legal-body p, .legal-body li {
  font-size: 16px;
  color: var(--navy-soft);
  line-height: 1.65;
  margin: 0 0 var(--gap-3);
}
.legal-body ul { padding-left: 24px; }
.legal-body strong { color: var(--navy); }

/* ---------- Footer ---------- */

.site-footer {
  background: var(--ivory);
  border-top: 1px solid var(--rule-soft);
  padding: clamp(3rem, 5vw, 4.5rem) 0 var(--gap-8);
}
.footer-inner {
  display: grid;
  grid-template-columns: 1.2fr 2fr;
  gap: clamp(2rem, 5vw, 4rem);
  align-items: start;
}
.footer-brand img { height: 200px; margin-bottom: var(--gap-4); }
.footer-brand p {
  color: var(--navy-soft);
  margin: 0;
  max-width: 34ch;
  font-size: 15px;
  line-height: 1.55;
}
.footer-cols {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--gap-8);
}
.footer-cols h4 {
  font-family: var(--font-body);
  font-size: 12px;
  font-weight: 600;
  letter-spacing: .16em;
  text-transform: uppercase;
  color: var(--gold-2);
  margin: 0 0 var(--gap-4) 0;
}
.footer-cols a {
  display: block;
  padding: 5px 0;
  color: var(--navy);
  font-size: 15px;
}

.footer-bottom {
  display: flex;
  justify-content: space-between;
  gap: var(--gap-4);
  margin-top: var(--gap-16);
  padding-top: var(--gap-6);
  border-top: 1px solid var(--rule-soft);
  font-size: 13px;
  color: var(--navy-soft);
  letter-spacing: .04em;
}
.footer-bottom a { color: var(--navy-soft); }
.footer-bottom a:hover { color: var(--gold-2); }

@media (max-width: 780px) {
  .footer-inner { grid-template-columns: 1fr; }
  .footer-cols { grid-template-columns: repeat(3, 1fr); }
  .footer-bottom { flex-direction: column; }
}
@media (max-width: 520px) {
  .footer-cols { grid-template-columns: 1fr 1fr; }
}

/* ========================================
   FOUNDING COHORT BANNER
   ======================================== */
.founding-banner {
  background: linear-gradient(135deg, #0B1F3A 0%, #142f52 100%);
  color: #FBF6EB;
  border-bottom: 2px solid #D4A574;
  padding: 12px 0;
  font-family: 'DM Sans', -apple-system, BlinkMacSystemFont, sans-serif;
}
.founding-banner-inner {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 16px;
  flex-wrap: wrap;
  text-align: center;
}
.founding-badge {
  background: #D4A574;
  color: #0B1F3A;
  font-weight: 700;
  font-size: 11px;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  padding: 4px 10px;
  border-radius: 4px;
  white-space: nowrap;
  flex-shrink: 0;
}
.founding-msg {
  font-size: 14px;
  line-height: 1.4;
  color: #FBF6EB;
}
.founding-msg strong {
  color: #FBF6EB;
  font-weight: 600;
}
.founding-cta {
  color: #D4A574;
  text-decoration: none;
  font-weight: 600;
  font-size: 14px;
  border-bottom: 1px solid #D4A574;
  padding-bottom: 1px;
  white-space: nowrap;
  transition: all 0.2s ease;
}
.founding-cta:hover {
  color: #FBF6EB;
  border-bottom-color: #FBF6EB;
}
@media (max-width: 768px) {
  .founding-banner {
    padding: 10px 12px;
  }
  .founding-msg {
    font-size: 13px;
  }
}

/* ==========================================================
   V3 ADDITIONS — Optimization Brief
   ========================================================== */

/* Hero additions */
.hero-outcome {
  font-family: var(--font-body);
  font-size: 17px;
  line-height: 1.6;
  color: var(--navy-soft);
  margin: -6px 0 var(--gap-6);
  max-width: 55ch;
}
.hero-price-note {
  font-family: var(--font-body);
  font-size: 14px;
  color: var(--navy-soft);
  margin: 12px 0 var(--gap-6);
  font-weight: 500;
}

/* Emotional problem section */
.problem {
  background: var(--ivory);
  padding: var(--gap-16) 0;
  border-top: 1px solid var(--rule-soft);
  border-bottom: 1px solid var(--rule-soft);
}
.problem-inner {
  max-width: 780px;
  margin: 0 auto;
  text-align: center;
}
.problem h2 {
  font-family: var(--font-display);
  font-size: clamp(30px, 4vw, 44px);
  font-weight: 500;
  line-height: 1.15;
  margin: 12px 0 8px;
  color: var(--navy);
}
.problem .problem-lede {
  font-family: var(--font-display);
  font-style: italic;
  font-size: clamp(20px, 2.2vw, 26px);
  color: var(--gold-2);
  margin: 0 0 var(--gap-8);
}
.problem p {
  font-size: 17px;
  line-height: 1.7;
  color: var(--navy-soft);
  margin: 0 auto var(--gap-4);
  max-width: 62ch;
}
.problem .problem-kicker {
  font-family: var(--font-display);
  font-size: 20px;
  font-weight: 500;
  color: var(--navy);
  margin-top: var(--gap-8);
  padding-top: var(--gap-6);
  border-top: 1px solid var(--rule-soft);
}
.problem .problem-kicker em {
  font-style: italic;
  color: var(--gold-2);
}

/* Before / After */
.before-after {
  padding: var(--gap-16) 0;
  background: var(--cream);
}
.ba-grid {
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  gap: var(--gap-8);
  align-items: stretch;
  margin-top: var(--gap-10);
}
.ba-card {
  background: var(--ivory);
  border: 1px solid var(--rule);
  border-radius: var(--radius-lg);
  padding: var(--gap-8);
  box-shadow: var(--shadow-sm);
}
.ba-before {
  border-color: rgba(22, 35, 63, 0.14);
}
.ba-after {
  border-color: var(--gold);
  border-width: 2px;
  background: #FDFAF3;
}
.ba-label {
  display: inline-block;
  font-family: var(--font-body);
  font-size: 12px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  font-weight: 600;
  color: var(--navy-soft);
  padding: 6px 12px;
  border: 1px solid var(--rule);
  border-radius: 999px;
  margin-bottom: var(--gap-6);
}
.ba-label-gold {
  color: var(--gold-2);
  border-color: var(--gold);
  background: rgba(183, 138, 46, 0.06);
}
.ba-list {
  list-style: none;
  padding: 0;
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: var(--gap-4);
}
.ba-list li {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 17px;
  line-height: 1.5;
  color: var(--navy);
  padding-left: 20px;
  position: relative;
}
.ba-before .ba-list li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 12px;
  width: 10px;
  height: 2px;
  background: var(--navy-soft);
  opacity: 0.4;
}
.ba-after .ba-list li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 8px;
  width: 12px;
  height: 12px;
  border-right: 2px solid var(--gold-2);
  border-bottom: 2px solid var(--gold-2);
  transform: rotate(45deg);
  border-radius: 1px;
}
.ba-after .ba-list li {
  color: var(--navy);
  font-weight: 500;
}
.ba-arrow {
  align-self: center;
  font-family: var(--font-display);
  font-size: 36px;
  color: var(--gold);
  padding: 0 var(--gap-4);
}
@media (max-width: 900px) {
  .ba-grid { grid-template-columns: 1fr; }
  .ba-arrow { transform: rotate(90deg); padding: var(--gap-4) 0; text-align: center; }
}

/* BOLD Framework */
.framework {
  padding: var(--gap-16) 0;
  background: var(--ivory);
}
.framework-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--gap-6);
  margin-top: var(--gap-10);
}
.fw-card {
  background: var(--cream);
  border: 1px solid var(--rule-soft);
  border-radius: var(--radius);
  padding: var(--gap-8);
  position: relative;
  transition: transform 0.2s ease, box-shadow 0.2s ease;
}
.fw-card:hover {
  transform: translateY(-2px);
  box-shadow: var(--shadow);
}
.fw-num {
  font-family: var(--font-body);
  font-size: 13px;
  font-weight: 600;
  letter-spacing: 0.14em;
  color: var(--gold-2);
  display: block;
  margin-bottom: var(--gap-3);
}
.fw-card h3 {
  font-family: var(--font-display);
  font-size: 26px;
  font-weight: 500;
  color: var(--navy);
  margin: 0 0 var(--gap-3);
  line-height: 1.15;
}
.fw-card p {
  font-size: 15.5px;
  line-height: 1.6;
  color: var(--navy-soft);
  margin: 0;
}
.fw-card p + p { margin-top: var(--gap-3); }
.fw-flagship {
  background: var(--navy);
  border-color: var(--gold);
  border-width: 2px;
  grid-column: span 3;
  display: grid;
  grid-template-columns: auto 1fr;
  gap: var(--gap-6);
  align-items: start;
  padding: var(--gap-10);
}
.fw-flagship .fw-num {
  color: var(--gold-warm);
  align-self: start;
  padding-top: 8px;
}
.fw-flagship h3 {
  color: var(--ivory);
  font-size: 34px;
  grid-column: 2;
}
.fw-flagship p {
  color: rgba(251, 246, 235, 0.82);
  grid-column: 2;
  font-size: 17px;
}
.fw-flagship .fw-emphasis {
  font-family: var(--font-display);
  font-style: italic;
  color: var(--gold-warm);
  font-size: 18px;
}
.fw-flag {
  position: absolute;
  top: -14px;
  left: var(--gap-8);
  background: var(--gold);
  color: var(--navy);
  font-family: var(--font-body);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  padding: 6px 14px;
  border-radius: 999px;
}
@media (max-width: 900px) {
  .framework-grid { grid-template-columns: 1fr; }
  .fw-flagship { grid-column: span 1; grid-template-columns: 1fr; }
  .fw-flagship h3, .fw-flagship p { grid-column: 1; }
}

/* BOLD Scripts Feature */
.scripts-feature {
  background: var(--navy);
  color: var(--ivory);
  padding: var(--gap-16) 0;
}
.scripts-inner {
  max-width: 1000px;
  margin: 0 auto;
  text-align: center;
}
.scripts-feature h2 {
  font-family: var(--font-display);
  font-size: clamp(36px, 5vw, 52px);
  font-weight: 500;
  color: var(--ivory);
  margin: 12px 0 8px;
  line-height: 1.1;
}
.scripts-sub {
  font-family: var(--font-display);
  font-style: italic;
  color: var(--gold-warm);
  font-size: clamp(20px, 2.4vw, 26px);
  margin: 0 0 var(--gap-6);
}
.scripts-lede {
  font-size: 17px;
  line-height: 1.7;
  color: rgba(251, 246, 235, 0.85);
  max-width: 68ch;
  margin: 0 auto var(--gap-10);
}
.scripts-uses {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: var(--gap-6);
  text-align: left;
}
.script-use {
  background: rgba(251, 246, 235, 0.04);
  border: 1px solid rgba(251, 246, 235, 0.12);
  border-radius: var(--radius);
  padding: var(--gap-6);
}
.script-use h4 {
  font-family: var(--font-display);
  font-size: 20px;
  font-weight: 500;
  color: var(--gold-warm);
  margin: 0 0 8px;
}
.script-use p {
  color: rgba(251, 246, 235, 0.82);
  font-size: 15.5px;
  line-height: 1.6;
  margin: 0;
}
@media (max-width: 720px) {
  .scripts-uses { grid-template-columns: 1fr; }
}

/* Testimonials */
.testimonials {
  padding: var(--gap-16) 0;
  background: var(--cream);
}
.tm-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--gap-6);
  margin-top: var(--gap-10);
}
.tm-card {
  background: var(--ivory);
  border: 1px solid var(--rule-soft);
  border-radius: var(--radius);
  padding: var(--gap-8);
  margin: 0;
  box-shadow: var(--shadow-sm);
  display: flex;
  flex-direction: column;
  gap: var(--gap-4);
}
.tm-card p {
  font-family: var(--font-display);
  font-size: 18px;
  line-height: 1.55;
  color: var(--navy);
  margin: 0;
  font-style: italic;
}
.tm-card cite {
  font-family: var(--font-body);
  font-size: 14px;
  font-weight: 600;
  letter-spacing: 0.06em;
  color: var(--gold-2);
  font-style: normal;
  margin-top: auto;
}
@media (max-width: 900px) {
  .tm-grid { grid-template-columns: 1fr; }
}

/* Transformation ladder */
.ladder {
  padding: var(--gap-16) 0;
  background: var(--ivory);
}
.ladder-list {
  list-style: none;
  padding: 0;
  margin: var(--gap-10) 0 0;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: var(--gap-6);
  counter-reset: step;
}
.ladder-list li {
  background: var(--cream);
  border: 1px solid var(--rule-soft);
  border-radius: var(--radius);
  padding: var(--gap-8);
  position: relative;
}
.ladder-list li::before {
  content: '';
  position: absolute;
  top: 24px;
  right: -14px;
  width: 20px;
  height: 2px;
  background: var(--gold);
  z-index: 2;
}
.ladder-list li:last-child::before { display: none; }
.ladder-step {
  font-family: var(--font-body);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--gold-2);
  display: block;
  margin-bottom: 8px;
}
.ladder-list h3 {
  font-family: var(--font-display);
  font-size: 26px;
  font-weight: 500;
  color: var(--navy);
  margin: 0 0 var(--gap-3);
}
.ladder-list p {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 16px;
  line-height: 1.5;
  color: var(--navy-soft);
  margin: 0;
}
@media (max-width: 900px) {
  .ladder-list { grid-template-columns: 1fr 1fr; }
  .ladder-list li::before { display: none; }
}
@media (max-width: 560px) {
  .ladder-list { grid-template-columns: 1fr; }
}

/* Offer list in the CTA card */
.offer-list {
  list-style: none;
  padding: 0;
  margin: var(--gap-6) auto var(--gap-8);
  max-width: 480px;
  text-align: left;
  display: flex;
  flex-direction: column;
  gap: 10px;
}
.offer-list li {
  color: rgba(251, 246, 235, 0.92);
  font-size: 16px;
  line-height: 1.5;
  padding-left: 26px;
  position: relative;
}
.offer-list li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 8px;
  width: 12px;
  height: 8px;
  border-left: 2px solid var(--gold-warm);
  border-bottom: 2px solid var(--gold-warm);
  transform: rotate(-45deg);
}
.referral-note {
  margin-top: var(--gap-6);
  font-size: 14px;
  color: rgba(251, 246, 235, 0.68);
  font-style: italic;
}

/* ---------- Freebie / Lead Magnet ---------- */
.freebie {
  padding: clamp(3.5rem, 7vw, 6rem) 0;
  background: linear-gradient(180deg, var(--ivory) 0%, var(--cream) 100%);
  border-top: 1px solid var(--rule-soft);
  border-bottom: 1px solid var(--rule-soft);
}
.freebie-grid {
  display: grid;
  grid-template-columns: 1.05fr 1fr;
  gap: clamp(2rem, 5vw, 4rem);
  align-items: center;
}
.freebie-figure {
  margin: 0;
  border-radius: var(--radius-lg);
  overflow: hidden;
  box-shadow: 0 30px 60px -30px rgba(22, 35, 63, 0.35);
  transform: rotate(-0.5deg);
  transition: transform .3s ease;
}
.freebie-figure:hover {
  transform: rotate(0deg) scale(1.01);
}
.freebie-figure img {
  width: 100%;
  height: auto;
  display: block;
}
.freebie-copy .eyebrow {
  color: var(--gold-2);
}
.freebie-title {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(2rem, 3.6vw, 3rem);
  line-height: 1.1;
  letter-spacing: -0.01em;
  margin: var(--gap-3) 0 var(--gap-6);
  color: var(--navy);
}
.freebie-lede {
  font-size: 1.05rem;
  line-height: 1.6;
  color: var(--navy-soft);
  margin-bottom: var(--gap-6);
  max-width: 46ch;
}
.freebie-list {
  list-style: none;
  padding: 0;
  margin: 0 0 var(--gap-8);
  display: grid;
  gap: var(--gap-3);
}
.freebie-list li {
  position: relative;
  padding-left: 28px;
  font-size: 0.98rem;
  color: var(--navy);
  line-height: 1.5;
}
.freebie-list li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 7px;
  width: 12px;
  height: 8px;
  border-left: 2px solid var(--gold);
  border-bottom: 2px solid var(--gold);
  transform: rotate(-45deg);
}
.freebie-ctas {
  display: flex;
  gap: var(--gap-4);
  flex-wrap: wrap;
  align-items: center;
  margin-bottom: var(--gap-4);
}
.freebie-note {
  font-size: 14px;
  color: var(--navy-soft);
  margin: 0;
  font-style: italic;
}
@media (max-width: 900px) {
  .freebie-grid {
    grid-template-columns: 1fr;
    gap: var(--gap-8);
  }
  .freebie-figure {
    max-width: 480px;
    margin: 0 auto;
    transform: none;
  }
}

/* ============================================
   SHOP LADDER (v5) - Prefixed to avoid conflicts
   ============================================ */
.shop-ladder {
  padding: var(--gap-8) 0 var(--gap-10);
  background: var(--ivory);
}
.shop-tier-list {
  list-style: none;
  padding: 20px 0 0;
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: var(--gap-8);
}
.shop-tier {
  display: grid;
  grid-template-columns: 220px 1fr;
  gap: var(--gap-6);
  align-items: center;
  background: #ffffff;
  border: 1px solid rgba(28, 42, 66, 0.08);
  border-radius: 20px;
  padding: var(--gap-6);
  position: relative;
  box-shadow: 0 2px 12px rgba(28, 42, 66, 0.04);
  transition: transform 0.18s ease, box-shadow 0.18s ease;
}
.shop-tier:hover {
  transform: translateY(-2px);
  box-shadow: 0 8px 24px rgba(28, 42, 66, 0.08);
}
.shop-tier-num {
  font-family: "Fraunces", Georgia, serif;
  font-size: 64px;
  font-weight: 500;
  line-height: 1;
  color: var(--gold-2);
  font-style: italic;
  text-align: center;
  align-self: start;
  padding-top: 8px;
}
.shop-tier-free {
  background: linear-gradient(180deg, #fbf6eb 0%, #ffffff 100%);
  border-color: rgba(188, 148, 60, 0.24);
}
.shop-tier-thumb {
  border-radius: 12px;
  overflow: hidden;
  aspect-ratio: 16 / 9;
  background: #f3ede0;
}
.shop-tier-thumb img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
}
.shop-tier-body {
  display: flex;
  flex-direction: column;
  gap: var(--gap-3);
}
.shop-tier-kicker {
  font-family: "Inter", sans-serif;
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--gold-2);
}
.shop-tier-body h3 {
  font-family: "Fraunces", Georgia, serif;
  font-size: clamp(28px, 3.2vw, 36px);
  font-weight: 500;
  line-height: 1.1;
  color: var(--navy);
  margin: 0;
}
.shop-tier-tag {
  font-family: "Fraunces", Georgia, serif;
  font-style: italic;
  font-size: 18px;
  color: var(--navy);
  margin: 0;
}
.shop-tier-body > p:not(.shop-tier-tag):not(.shop-tier-kicker) {
  font-size: 16px;
  color: var(--navy-soft);
  line-height: 1.6;
  margin: 0;
}
.shop-tier-cta {
  display: flex;
  align-items: center;
  gap: var(--gap-4);
  flex-wrap: wrap;
  margin-top: var(--gap-3);
}
.shop-tier-price {
  font-family: "Inter", sans-serif;
  font-size: 14px;
  color: var(--navy-soft);
}
.shop-tier-price strong {
  color: var(--navy);
  font-weight: 700;
  font-size: 18px;
  margin-right: 4px;
}

/* Featured (Bundle) */
.shop-tier-featured {
  border: 2px solid var(--gold-2);
  background: #fffdf6;
  box-shadow: 0 8px 32px rgba(188, 148, 60, 0.16);
}
.shop-tier-pill {
  position: absolute;
  top: -14px;
  left: var(--gap-6);
  background: var(--gold-2);
  color: #ffffff;
  font-family: "Inter", sans-serif;
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  padding: 6px 14px;
  border-radius: 999px;
  z-index: 2;
}

/* Flagship (Founding Cohort) */
.shop-tier-flagship {
  grid-template-columns: 1fr;
  background: var(--navy);
  color: var(--ivory);
  border-color: var(--navy);
  padding: var(--gap-8);
}
.shop-tier-flagship .shop-tier-kicker {
  color: var(--gold-1);
}
.shop-tier-flagship h3 {
  color: var(--ivory);
  font-size: clamp(28px, 3.8vw, 40px);
}
.shop-tier-flagship .shop-tier-tag {
  color: var(--ivory);
  opacity: 0.95;
}
.shop-tier-flagship .shop-tier-body > p:not(.shop-tier-tag):not(.shop-tier-kicker):not(.shop-flagship-note) {
  color: rgba(251, 246, 235, 0.88);
}
.shop-tier-flagship .shop-tier-price,
.shop-tier-flagship .shop-tier-price strong {
  color: var(--ivory);
}
.shop-flagship-perks {
  list-style: none;
  padding: 0;
  margin: var(--gap-3) 0 0;
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 10px 24px;
}
.shop-flagship-perks li {
  font-family: "Inter", sans-serif;
  font-size: 15px;
  color: var(--ivory);
  padding-left: 20px;
  position: relative;
}
.shop-flagship-perks li::before {
  content: "\2192";
  position: absolute;
  left: 0;
  color: var(--gold-1);
  font-weight: 600;
}
.shop-flagship-note {
  font-family: "Inter", sans-serif;
  font-size: 13px;
  color: rgba(251, 246, 235, 0.88);
  margin: var(--gap-3) 0 0;
  font-style: italic;
}

/* Not sure where to start */
.shop-start-here {
  padding: var(--gap-10) 0;
  background: #fbf6eb;
}
.shop-start-here h2 {
  font-family: "Fraunces", Georgia, serif;
  font-size: clamp(28px, 3.4vw, 40px);
  font-weight: 500;
  color: var(--navy);
  text-align: center;
  margin: 0 0 var(--gap-6);
}
.shop-start-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--gap-5);
}
.shop-start-card {
  background: #ffffff;
  border: 1px solid rgba(28, 42, 66, 0.08);
  border-radius: 16px;
  padding: var(--gap-5);
}
.shop-start-card h4 {
  font-family: "Fraunces", Georgia, serif;
  font-size: 22px;
  font-weight: 500;
  color: var(--navy);
  margin: 0 0 var(--gap-3);
}
.shop-start-card p {
  font-size: 15px;
  color: var(--navy-soft);
  line-height: 1.55;
  margin: 0;
}
.shop-start-card a {
  color: var(--gold-2);
  font-weight: 600;
  text-decoration: underline;
}

@media (max-width: 820px) {
  .shop-tier {
    grid-template-columns: 1fr;
    padding: var(--gap-5);
  }
  .shop-tier-num {
    font-size: 48px;
    text-align: left;
    padding-top: 0;
  }
  .shop-tier-thumb {
    max-width: 420px;
  }
  .shop-flagship-perks {
    grid-template-columns: 1fr;
  }
  .shop-start-grid {
    grid-template-columns: 1fr;
  }
  .shop-tier-cta {
    flex-direction: column;
    align-items: flex-start;
    gap: var(--gap-2);
  }
}

/* Shop teaser on homepage */
.shop-teaser {
  padding: var(--gap-12) 0;
  background: #fbf6eb;
}
.shop-teaser-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--gap-5);
  margin-top: var(--gap-8);
}
.shop-teaser-card {
  display: flex;
  flex-direction: column;
  gap: 10px;
  background: #ffffff;
  border: 1px solid rgba(28, 42, 66, 0.08);
  border-radius: 16px;
  padding: var(--gap-6);
  text-decoration: none;
  color: inherit;
  position: relative;
  transition: transform 0.18s ease, box-shadow 0.18s ease, border-color 0.18s ease;
}
.shop-teaser-card:hover {
  transform: translateY(-3px);
  box-shadow: 0 10px 28px rgba(28, 42, 66, 0.10);
  border-color: rgba(188, 148, 60, 0.4);
}
.shop-teaser-kicker {
  font-family: "Inter", sans-serif;
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--gold-2);
}
.shop-teaser-card h3 {
  font-family: "Fraunces", Georgia, serif;
  font-size: 24px;
  font-weight: 500;
  color: var(--navy);
  margin: 0;
  line-height: 1.15;
}
.shop-teaser-card p {
  font-size: 14px;
  color: var(--navy-soft);
  line-height: 1.55;
  margin: 0;
  flex: 1;
}
.shop-teaser-price {
  font-family: "Inter", sans-serif;
  font-size: 13px;
  color: var(--navy-soft);
  padding-top: var(--gap-2);
  border-top: 1px solid rgba(28, 42, 66, 0.06);
  margin-top: 8px;
}
.shop-teaser-price strong {
  color: var(--navy);
  font-weight: 700;
  font-size: 16px;
  margin-right: 4px;
}
.shop-teaser-card-featured {
  border: 2px solid var(--gold-2);
  background: #fffdf6;
  box-shadow: 0 6px 20px rgba(188, 148, 60, 0.10);
}
.shop-teaser-tag {
  position: absolute;
  top: -12px;
  left: 20px;
  background: var(--gold-2);
  color: #ffffff;
  font-family: "Inter", sans-serif;
  font-size: 10px;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  padding: 5px 12px;
  border-radius: 999px;
}
.shop-teaser-foot {
  text-align: center;
  margin-top: var(--gap-8);
}
@media (max-width: 820px) {
  .shop-teaser-grid {
    grid-template-columns: 1fr;
  }
}

/* =========================================================
   Landing pages (LP) — single-focus tripwire pages
   ========================================================= */

.lp-body { background: var(--ivory); }
.lp-header { background: var(--ivory); border-bottom: 1px solid var(--rule-soft); }
.lp-nav a { color: var(--navy-soft); font-size: 0.95rem; font-weight: 500; }
.lp-nav a:hover { color: var(--gold-2); }
.lp-main { padding-bottom: 0; }

/* HERO */
.lp-hero { padding: clamp(3rem, 7vw, 6rem) 0 clamp(2rem, 5vw, 4rem); }
.lp-hero-free { background: linear-gradient(180deg, var(--ivory) 0%, var(--cream) 100%); }
.lp-hero-cohort { background: linear-gradient(180deg, var(--ivory) 0%, var(--cream-2) 100%); }

.lp-hero-inner {
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  gap: clamp(2rem, 5vw, 4rem);
  align-items: center;
}
@media (max-width: 860px) {
  .lp-hero-inner { grid-template-columns: 1fr; }
  .lp-hero-media { order: -1; max-width: 480px; margin: 0 auto; }
}

.lp-hero-copy { }
.lp-hero-media img {
  width: 100%;
  border-radius: var(--radius-lg);
  box-shadow: var(--shadow);
}

.lp-eyebrow {
  display: inline-block;
  font-family: var(--font-body);
  font-size: 0.82rem;
  font-weight: 600;
  letter-spacing: 0.15em;
  text-transform: uppercase;
  color: var(--gold-2);
  margin-bottom: 1.25rem;
}
.lp-eyebrow-gold { color: var(--gold-2); }

.lp-h1 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(2.4rem, 5.2vw, 4rem);
  line-height: 1.05;
  color: var(--navy);
  margin: 0 0 1.25rem;
  letter-spacing: -0.01em;
}

.lp-lede {
  font-size: 1.18rem;
  line-height: 1.6;
  color: var(--navy-soft);
  margin: 0 0 1.75rem;
  max-width: 42em;
}

.lp-subhead {
  font-family: var(--font-body);
  font-size: 1.28rem;
  line-height: 1.35;
  font-weight: 500;
  color: var(--gold-2);
  margin: -0.5rem 0 1.5rem;
  max-width: 30em;
  letter-spacing: -0.005em;
}

.lp-body-emph {
  font-size: 1.15rem;
  font-weight: 500;
  color: var(--navy);
  border-left: 3px solid var(--gold-warm);
  padding-left: 1rem;
  margin-top: 1.5rem;
}

.lp-body-stack {
  font-family: var(--font-display);
  font-size: 1.5rem;
  color: var(--navy);
  text-align: center;
  margin-top: 1.75rem;
  letter-spacing: -0.01em;
}

.lp-price-row {
  display: flex;
  align-items: baseline;
  gap: 0.9rem;
  margin: 0 0 1.4rem;
}
.lp-price-row-center { justify-content: center; }

.lp-price {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 2.6rem;
  line-height: 1;
  color: var(--navy);
}
.lp-price-light { color: var(--ivory); }

.lp-price-note {
  font-size: 0.98rem;
  color: var(--navy-soft);
}
.lp-price-note-light { color: rgba(251, 246, 235, 0.85); }

.lp-hero-cta { margin-bottom: 0.9rem; }

.btn-xl {
  padding: 1.05rem 2rem;
  font-size: 1.08rem;
  border-radius: 999px;
  font-weight: 600;
}

.lp-hero-note {
  font-size: 0.94rem;
  color: var(--navy-soft);
  margin: 0.75rem 0 0;
  max-width: 44em;
}

/* WHY / body-text sections */
.lp-why {
  padding: clamp(2rem, 5vw, 4rem) 0;
  background: var(--ivory);
}

.lp-h2 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(1.75rem, 3.6vw, 2.6rem);
  line-height: 1.15;
  color: var(--navy);
  margin: 0 0 1.5rem;
  max-width: 22ch;
  letter-spacing: -0.01em;
}

.lp-body-text {
  font-size: 1.1rem;
  line-height: 1.7;
  color: var(--navy-soft);
  margin: 0 0 1.25rem;
  max-width: 40em;
}

/* INCLUDES */
.lp-includes {
  padding: clamp(2rem, 5vw, 4rem) 0;
  background: var(--cream);
  border-top: 1px solid var(--rule-soft);
  border-bottom: 1px solid var(--rule-soft);
}

.lp-h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 1.6rem;
  color: var(--navy);
  margin: 0 0 1.5rem;
}
.lp-h3-mt { margin-top: 2.5rem; }

.lp-includes-list {
  list-style: none;
  padding: 0;
  margin: 0;
  max-width: 46em;
}
.lp-includes-list li {
  padding: 0.9rem 0 0.9rem 1.75rem;
  border-bottom: 1px solid var(--rule-soft);
  font-size: 1.06rem;
  line-height: 1.55;
  color: var(--navy);
  position: relative;
}
.lp-includes-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 1.4rem;
  width: 0.75rem;
  height: 0.75rem;
  border-radius: 50%;
  background: var(--gold-warm);
}
.lp-includes-list li:last-child { border-bottom: none; }
.lp-includes-list li strong { color: var(--navy); font-weight: 600; }

.lp-modules-list {
  padding-left: 1.3rem;
  margin: 0 0 0.5rem;
  max-width: 46em;
}
.lp-modules-list li {
  padding: 0.5rem 0;
  font-size: 1.05rem;
  line-height: 1.55;
  color: var(--navy);
}
.lp-modules-list li strong { color: var(--navy); font-weight: 600; }

/* SOCIAL PROOF QUOTE */
.lp-social {
  padding: clamp(2rem, 5vw, 4rem) 0;
  background: var(--ivory);
}
.lp-social-quote {
  max-width: 40em;
  margin: 0 auto;
  text-align: center;
}
.lp-social-quote p {
  font-family: var(--font-display);
  font-weight: 400;
  font-style: italic;
  font-size: 1.4rem;
  line-height: 1.5;
  color: var(--navy);
  margin: 0 0 1rem;
}
.lp-social-sign {
  font-family: var(--font-body) !important;
  font-style: normal !important;
  font-size: 0.95rem !important;
  color: var(--gold-2) !important;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

/* CTA BAND */
.lp-cta-band {
  padding: clamp(2.5rem, 6vw, 5rem) 0;
  text-align: center;
}
.lp-cta-cream { background: var(--cream); }
.lp-cta-navy { background: var(--navy); color: var(--ivory); }
.lp-cta-navy h3 { color: var(--ivory); }
.lp-cta-gold {
  background: linear-gradient(180deg, var(--gold-warm) 0%, var(--gold) 100%);
  color: var(--navy);
}
.lp-cta-gold h3 { color: var(--navy); }
.lp-cta-gold .lp-price-light { color: var(--navy); }
.lp-cta-gold .lp-price-note-light { color: rgba(22, 35, 63, 0.7); }
.lp-cta-gold .lp-cta-note-light { color: rgba(22, 35, 63, 0.7); }

.lp-cta-band-inner h3 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(1.6rem, 3.5vw, 2.4rem);
  margin: 0 0 1.5rem;
  color: var(--navy);
  letter-spacing: -0.01em;
}

.lp-cta-note {
  font-size: 0.95rem;
  color: var(--navy-soft);
  margin: 1rem auto 0;
  max-width: 40em;
}
.lp-cta-note-light { color: rgba(251, 246, 235, 0.75); }

/* FOUNDERS SECTION (free prompts only) */
.lp-founders {
  padding: clamp(2.5rem, 6vw, 5rem) 0;
  background: var(--ivory);
}
.lp-founders-inner {
  display: grid;
  grid-template-columns: 1fr 1.4fr;
  gap: clamp(2rem, 5vw, 4rem);
  align-items: center;
  max-width: 68rem;
  margin: 0 auto;
}
@media (max-width: 760px) {
  .lp-founders-inner { grid-template-columns: 1fr; text-align: center; }
}

.lp-founders-img {
  width: 100%;
  max-width: 360px;
  border-radius: var(--radius-lg);
  box-shadow: var(--shadow);
}
.lp-founders-quote {
  font-family: var(--font-display);
  font-weight: 400;
  font-style: italic;
  font-size: 1.35rem;
  line-height: 1.5;
  color: var(--navy);
  margin: 0 0 1.25rem;
}
.lp-founders-sign {
  font-size: 1rem;
  color: var(--navy);
  font-weight: 600;
  margin: 0;
}
.lp-founders-sign span {
  display: block;
  font-weight: 400;
  color: var(--navy-soft);
  font-size: 0.9rem;
  margin-top: 0.25rem;
}

/* OTHER OPTIONS FOOTER */
.lp-other {
  padding: clamp(2.5rem, 5vw, 4.5rem) 0;
  background: var(--cream-2);
  border-top: 1px solid var(--rule-soft);
}
.lp-other-lede {
  text-align: center;
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(1.2rem, 2.6vw, 1.6rem);
  color: var(--navy);
  margin: 0 0 2rem;
}
.lp-other-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(220px, 1fr));
  gap: 1.25rem;
  max-width: 68rem;
  margin: 0 auto;
}
.lp-other-card {
  background: var(--ivory);
  border: 1px solid var(--rule-soft);
  border-radius: var(--radius);
  padding: 1.4rem 1.3rem 1.5rem;
  display: block;
  transition: transform .2s ease, box-shadow .2s ease, border-color .2s ease;
}
.lp-other-card:hover {
  transform: translateY(-2px);
  box-shadow: var(--shadow);
  border-color: var(--gold-warm);
  color: var(--navy) !important;
}
.lp-other-eyebrow {
  display: block;
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--gold-2);
  margin-bottom: 0.5rem;
}
.lp-other-card h4 {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 1.2rem;
  color: var(--navy);
  margin: 0 0 0.4rem;
  line-height: 1.2;
}
.lp-other-card p {
  font-size: 0.92rem;
  line-height: 1.45;
  color: var(--navy-soft);
  margin: 0 0 0.75rem;
}
.lp-other-price {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 1.05rem;
  color: var(--navy);
}

/* button gold+navy variants used on LP */
.btn-gold {
  background: var(--gold-warm);
  color: var(--navy);
  border: 1px solid var(--gold-warm);
}
.btn-gold:hover {
  background: var(--gold);
  border-color: var(--gold);
  color: var(--ivory);
}
.btn-navy {
  background: var(--navy);
  color: var(--ivory);
  border: 1px solid var(--navy);
}
.btn-navy:hover {
  background: var(--navy-2);
  border-color: var(--navy-2);
  color: var(--ivory);
}

/* Bundle choice — two-card CTA in navy band */
.lp-bundle-inner {
  text-align: center;
  max-width: 62rem;
  margin: 0 auto;
}
.lp-bundle-eyebrow {
  display: inline-block;
  font-family: var(--font-body);
  font-size: 0.78rem;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--gold-warm);
  margin: 0 0 1rem;
}
.lp-bundle-inner h3 {
  color: var(--ivory);
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(1.7rem, 3.5vw, 2.4rem);
  line-height: 1.2;
  margin: 0 0 1.1rem;
  letter-spacing: -0.01em;
  max-width: 24ch;
  margin-left: auto;
  margin-right: auto;
}
.lp-bundle-lede {
  color: rgba(251, 246, 235, 0.82);
  font-size: 1.05rem;
  line-height: 1.6;
  max-width: 44em;
  margin: 0 auto 2.25rem;
}

.lp-bundle-choice {
  display: grid;
  grid-template-columns: 1fr 1.15fr;
  gap: 1.25rem;
  max-width: 52rem;
  margin: 0 auto;
  text-align: left;
}
@media (max-width: 720px) {
  .lp-bundle-choice { grid-template-columns: 1fr; }
}

.lp-bundle-card {
  position: relative;
  display: flex;
  flex-direction: column;
  gap: 0.55rem;
  padding: 1.6rem 1.5rem 1.5rem;
  border-radius: var(--radius);
  text-decoration: none;
  transition: transform .2s ease, box-shadow .2s ease, border-color .2s ease;
}
.lp-bundle-card:hover {
  transform: translateY(-3px);
  box-shadow: 0 12px 32px rgba(0, 0, 0, 0.25);
}

.lp-bundle-card-single {
  background: transparent;
  border: 1px solid rgba(251, 246, 235, 0.28);
  color: var(--ivory);
}
.lp-bundle-card-single:hover {
  border-color: rgba(251, 246, 235, 0.55);
  color: var(--ivory);
}

.lp-bundle-card-bundle {
  background: linear-gradient(180deg, var(--gold-warm) 0%, var(--gold) 100%);
  border: 1px solid var(--gold-warm);
  color: var(--navy);
}
.lp-bundle-card-bundle:hover {
  color: var(--navy);
  border-color: var(--gold);
}

.lp-bundle-badge {
  position: absolute;
  top: -0.75rem;
  right: 1.25rem;
  background: var(--navy);
  color: var(--gold-warm);
  font-family: var(--font-body);
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  padding: 0.35rem 0.7rem;
  border-radius: 999px;
}

.lp-bundle-card-label {
  font-family: var(--font-body);
  font-size: 0.82rem;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  opacity: 0.85;
}
.lp-bundle-card-bundle .lp-bundle-card-label { opacity: 0.75; }

.lp-bundle-card-price {
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 2.4rem;
  line-height: 1;
}
.lp-bundle-card-strike {
  font-size: 1.1rem;
  font-weight: 400;
  opacity: 0.55;
  text-decoration: line-through;
  margin-left: 0.35rem;
  vertical-align: middle;
}

.lp-bundle-card-note {
  font-size: 0.95rem;
  line-height: 1.4;
  opacity: 0.85;
}
.lp-bundle-card-bundle .lp-bundle-card-note { opacity: 0.75; }

.lp-bundle-card-cta {
  margin-top: 0.75rem;
  padding-top: 0.9rem;
  border-top: 1px solid rgba(251, 246, 235, 0.18);
  font-family: var(--font-body);
  font-size: 1rem;
  font-weight: 600;
  letter-spacing: 0.01em;
}
.lp-bundle-card-cta-gold {
  border-top-color: rgba(22, 35, 63, 0.22);
  color: var(--navy);
}

/* ═══════════════════════════════════════════════════════════════
   HOOKS PAGE — Trust line + Founder proof + Testimonial above CTA
   ═══════════════════════════════════════════════════════════════ */

/* Small "tag" chip used on all three new blocks */
.lp-trustline-tag,
.lp-founder-proof-tag,
.lp-testimonial-tag {
  display: inline-block;
  padding: 0.28rem 0.7rem;
  border-radius: 999px;
  font-family: var(--font-body);
  font-size: 0.7rem;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  margin-bottom: 0.7rem;
}

/* Trust line under the H1 in the hero */
.lp-trustline {
  margin: 0.9rem 0 1.4rem;
  padding: 0.9rem 1.1rem;
  border-left: 3px solid var(--gold);
  background: rgba(198, 149, 44, 0.06);
  border-radius: 0 6px 6px 0;
}
.lp-trustline-tag {
  background: rgba(198, 149, 44, 0.18);
  color: var(--gold-deep, #a5761c);
  margin-bottom: 0.4rem;
}
.lp-trustline-quote {
  margin: 0;
  font-family: var(--font-display);
  font-style: italic;
  font-size: 0.98rem;
  line-height: 1.5;
  color: var(--navy);
}
.lp-trustline-sign {
  display: block;
  margin-top: 0.35rem;
  font-family: var(--font-body);
  font-style: normal;
  font-size: 0.82rem;
  font-weight: 600;
  letter-spacing: 0.02em;
  color: var(--navy);
  opacity: 0.72;
}

/* Founder credibility section (between hero and What's inside) */
.lp-founder-proof {
  padding: 3rem 0 1.5rem;
}
.lp-founder-proof-card {
  max-width: 780px;
  margin: 0 auto;
  padding: 2rem 2.2rem;
  background: linear-gradient(180deg, #16233f 0%, #0f1a30 100%);
  border-radius: 16px;
  border: 1px solid rgba(198, 149, 44, 0.35);
  color: #fbf6eb;
  box-shadow: 0 10px 30px rgba(15, 26, 48, 0.14);
}
.lp-founder-proof-tag {
  background: rgba(198, 149, 44, 0.22);
  color: var(--gold, #d9a83d);
}
.lp-founder-proof-hd {
  margin: 0 0 0.9rem;
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 1.55rem;
  line-height: 1.25;
  color: #fbf6eb;
}
.lp-founder-proof-body {
  margin: 0;
  font-family: var(--font-body);
  font-size: 1.02rem;
  line-height: 1.6;
  color: rgba(251, 246, 235, 0.88);
}
.lp-founder-proof-body strong {
  color: var(--gold, #d9a83d);
  font-weight: 600;
}

/* Testimonial card above the pricing/CTA row */
.lp-testimonial-above-cta {
  max-width: 720px;
  margin: 0.5rem auto 1.6rem;
  padding: 1.4rem 1.6rem;
  background: rgba(251, 246, 235, 0.06);
  border: 1px solid rgba(251, 246, 235, 0.14);
  border-left: 3px solid var(--gold, #d9a83d);
  border-radius: 0 10px 10px 0;
  text-align: left;
}
.lp-testimonial-tag {
  background: rgba(198, 149, 44, 0.22);
  color: var(--gold, #d9a83d);
}
.lp-testimonial-quote {
  margin: 0.2rem 0 0.6rem;
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.02rem;
  line-height: 1.55;
  color: #fbf6eb;
}
.lp-testimonial-quote strong {
  color: var(--gold, #d9a83d);
  font-weight: 600;
  font-style: normal;
}
.lp-testimonial-sign {
  margin: 0;
  font-family: var(--font-body);
  font-size: 0.85rem;
  font-weight: 600;
  letter-spacing: 0.02em;
  color: rgba(251, 246, 235, 0.75);
}

@media (max-width: 640px) {
  .lp-founder-proof-card { padding: 1.5rem 1.3rem; }
  .lp-founder-proof-hd { font-size: 1.3rem; }
  .lp-founder-proof-body { font-size: 0.96rem; }
  .lp-testimonial-above-cta { padding: 1.1rem 1.2rem; }
  .lp-testimonial-quote { font-size: 0.95rem; }
  .lp-trustline { padding: 0.75rem 0.9rem; }
  .lp-trustline-quote { font-size: 0.92rem; }
}

/* ============================================================
   Free Prompts inline email form (v8)
   ============================================================ */
.lp-inline-form {
  margin: 24px 0 12px;
  max-width: 520px;
}
.lp-inline-form-label {
  display: block;
  font-family: "Inter", sans-serif;
  font-size: 13px;
  font-weight: 600;
  color: var(--navy, #1e2340);
  text-transform: uppercase;
  letter-spacing: 0.06em;
  margin-bottom: 10px;
}
.lp-inline-form-row {
  display: flex;
  gap: 10px;
  align-items: stretch;
}
.lp-inline-form-row input[type="email"] {
  flex: 1 1 auto;
  min-width: 0;
  padding: 16px 18px;
  font-family: "Inter", sans-serif;
  font-size: 16px;
  color: var(--navy, #1e2340);
  background: #fff;
  border: 2px solid rgba(30, 35, 64, 0.18);
  border-radius: 10px;
  outline: none;
  transition: border-color 0.15s ease, box-shadow 0.15s ease;
}
.lp-inline-form-row input[type="email"]:focus {
  border-color: #c6952c;
  box-shadow: 0 0 0 3px rgba(198, 149, 44, 0.18);
}
.lp-inline-form-row input[type="email"]::placeholder {
  color: rgba(30, 35, 64, 0.4);
}
.lp-inline-form-btn {
  white-space: nowrap;
  flex: 0 0 auto;
}
.lp-inline-form-band {
  margin: 20px auto 8px;
}
.lp-inline-form-band .lp-inline-form-row {
  justify-content: center;
}

/* Success card after submit */
.lp-inline-form-success {
  margin: 24px 0;
  padding: 28px 28px 32px;
  background: #f6f0e0;
  border: 2px solid #c6952c;
  border-radius: 14px;
  max-width: 560px;
}
.lp-success-icon {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 46px;
  height: 46px;
  border-radius: 50%;
  background: #c6952c;
  color: #fff;
  font-size: 22px;
  font-weight: 700;
  margin-bottom: 14px;
}
.lp-inline-form-success h3 {
  font-family: "Fraunces", serif;
  font-size: 30px;
  font-weight: 600;
  color: var(--navy, #1e2340);
  margin: 0 0 10px;
  line-height: 1.15;
}
.lp-inline-form-success p {
  font-family: "Inter", sans-serif;
  font-size: 16px;
  line-height: 1.55;
  color: #4a4a4a;
  margin: 0 0 18px;
}
.lp-inline-form-success .btn {
  margin-top: 4px;
}

/* Stack on mobile */
@media (max-width: 640px) {
  .lp-inline-form-row {
    flex-direction: column;
    gap: 12px;
  }
  .lp-inline-form-btn {
    width: 100%;
  }
  .lp-inline-form-success {
    padding: 24px 20px 26px;
  }
  .lp-inline-form-success h3 {
    font-size: 26px;
  }
}